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The personal site of Raphaël Mazoyer (hello!), freelance digital strategist and occasional troublemaker. Into: branding, e-commerce, and designing services that actually work.
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- commentary on web building, information technology and online communication
- web sites launches or updates, news about projects I work on
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Author Archives: Raphaël Mazoyer
ASICS first brand for “running shoes” query in the UK
“Doing things right” is paying off. Just by having common-sense page titles and descriptions, and by having a clear URL scheme, the ASICS UK site is properly indexed by Google. A Google UK search for our brand name shows the … Continue reading
A year with ASICS: achievements, challenges and a few failures
I started working on the Cloudraker offer to Onitsuka Tiger in January 2008, began supporting the ASICS office on a rent-a-brain basis in March, and became a full-time employee in May. So it’s been a little over a year that … Continue reading
Fonctionnement d’un service web
Article de vulgarisation sur le fonctionnement d’un serveur web. Mise à jour 21 juin 2009 : cet article n’a pas été migré sur le nouveau site d’Ouvaton, donc je pointe vers la version sur Archive.org. J’ai écrit un autre article … Continue reading
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Section PS de Paris XIème
Le site de la section du 11ème arrondissement de Paris du Parti socialiste. J’ai fait la maquette du journal, et je l’ai décliné en site web. HTML pas très propre mais accessible, avec une feuille de style d’impression intégrée. Réalisation … Continue reading
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Une limite de la surveillance automatisée des contenus web
Exposé d’une difficulté conceptuelle qui gênerait gravement la mise en place d’un système de surveillance automatisée des contenus : la dépendance des moyens de surveillance automatisée sur une coopération minimale des créateurs de contenus.
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Westlanders
http://www.westlanders.net/ No longer online. It was a complete, complex PointComma implementation, with custom back-end, user management, publishing workflow control, and a nifty geographical navigation system which could rather easily be expanded.
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I am online
My master’s thesis as an HTML file or as a PDF document. (This was originally published on raphael.phase4.net.)
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EANM 2003
http://www.eanm2003.nl/ It’s online finally! The EMMA group project I worked on between September 2001 and March 2002 has been set up at its final hosting location. PointComma version 3 was developed for that site. [Edit 10 Nov 2004: no longer … Continue reading
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Breaking Views is annoying
The web site of France’s serious evening newspaper Le Monde, as well as the newspaper itself, publish weekly a translated version of the BreakingViews.com columns (no free content on their own site). The print version allows for a quick identification … Continue reading →